Great Incoming Links For Lawyer Websites
If you are a lawyer and searching for good search engine optimization (SEO) consider incoming links as a way to increase traffic to your website. In the world of SEO there are many experts that would argue that good incoming links is as important as good content on your website. Google and other major search engines will evaluate a site for both content and incoming links. So what exactly is an incoming link?
Incoming links are links from other websites that bring traffic to your site. These links are also extremely valuable because they can increase your search engine rankings (SERP). If you have very few incoming links to your website it is very hard for the search engines to justify a high placement in the SERP’s.
In order to effectively promote your website in the SERP’s it will be extremely important to build incoming links to your website. There are many different ways to build a good SEO program through incoming links. Some of the various sites that should be considered are directories, article submission sites, social networking sites, Q&A sites, blogs and listserves. These can be a starting basis in a good way to build links into your website.
When developing a plan its also important that you submit your website to the appropriate sites. This means if you have a legal site you should look for those sites that promote legal information such as TargetLaw. There are sites that charge a monthly or yearly fee and there are free sites that allow you to link back to your website. The idea is to investigate which sites provide the best incoming links to your site and begin submitting.
The submission process:
The most valuable incoming link is that link that has a title. For instance when submitting your website to a third party site try to use an incoming link that defines your website. If you are a criminal lawyer in Maryland and want a good link consider using the phrase Maryland Criminal Lawyer in the link.
An example: We have included an example from TargetLaw. Follow this link: Maryland Criminal Law Firms
If you notice the title of the link “Maryland Criminal Law Firms” goes out to a page of content about Maryland criminal law firms. If you click on the link it will take you to the article. The attorney that submitted this content through our article submissions is able to link out to the website with the term Maryland Criminal Lawyers. This is a great example of an effective search engine optimization strategy and a great use of an incoming link to the website.
Based upon our website traffic this link has received over 100 clicks. While this attorney may have gained business from the article the most important aspect is the incoming link to his site; It will help generate traffic organically to the website. Furthermore, the link that is generated is a “follow link.” Because TargetLaw allows attorneys to generate organic links from our website to theirs, we are telling the search engines that the link is important and should be weighed.
If you are a lawyer and searching for great link exchange to your website begin by submitting articles with TargetLaw. Create a profile and start submitting! Now you can follow our incoming link for “Lawyer Article Submissions“!